Unboring Your Brand

Unboring Your Brand is the podcast where small business owners, entrepreneurs, and creatives learn how to breathe new life into their personal brands and make a lasting impact in today’s crowded market.

Hosted by Zoë Wood, the founder of Video Confidence Coach, this show is all about connecting the dots between personal branding, marketing, and video to help you stand out, shine, and show up with confidence.

052 Trust: Stop Selling, Start Belonging

In this classic episode replay, we unpack why trust is the cornerstone of every successful brand and how showing up as relatable, consistent, and genuine builds community and credibility. If you’ve been stuck in the hustle of trying to sell, this one's your reminder that people want to belong—not be sold to.

Read More

050 Podcasting a Smart Move or a Time Drain?

Starting a podcast sounds exciting, but is it the right time for your business? In this episode, we explore when podcasting makes sense, why a limited series might be your best first step, and how to test the waters before committing long-term.

Read More

049 My Business Identity Thief 💰👤

Imagine getting calls from confused clients asking about a workshop you never ran—because someone else is using your business name! In this episode of the Unboring Your Brand Podcast, we break down what to do when a copycat business pops up, how to protect your brand, and why civility (even when you’re fuming) is key to resolving business identity mix-ups.

Read More

048 Stop Letting Templates Ruin Your Videos

Rigidly sticking to templates can stifle creativity, but bending (or even breaking) them to suit your unique needs can make all the difference. In this episode, we explore how to make marketing and content templates work for you rather than against you, ensuring they support rather than restrict your personal brand growth.

Read More

047 Your Strong Personal Brand Playbook

Your personal brand isn’t just about you—it’s about how you show up for your audience, clients, and industry. In this episode, we dive into the five key elements of a strong personal brand: authenticity, a clear message, visual consistency, value-driven content, and visibility, so you can craft a brand that stands out while staying true to who you are.

Read More

046 Marketing Burnout Signs + Fixes

Marketing your business should fuel your growth, not drain your energy, but when burnout hits, it can feel impossible to stay consistent. In this episode, we break down the signs of marketing burnout, why it happens, and most importantly—how to prevent it before it takes over your business and mental wellbeing.

Read More

045 Who Is Video Confidence Coach

Discover how the Video Confidence Coach helps women and non-binary business owners embrace video and marketing to amplify their personal brands. From strategy development to on-camera confidence building, learn about the comprehensive services and passion behind transforming marketing into a tool for empowerment.

Read More

040 What Motivates You ON Your Business

Discover how understanding your motivating factors can help you align your personal and business goals more effectively. Learn practical strategies to balance internal and external motivations, and take control of your business direction with confidence.

Read More

039 Your Logo Is Not Your Personal Brand

Personal branding is more than a simple logo – it’s a collection of visual and emotional elements that make your brand recognisable and relatable. Tune in to understand how a consistent brand identity, from colours to messaging, can connect with your audience and support your growth.

Read More

038 Professionalism In Your Networking

In this episode, we dig into what it really means to be professional in networking environments and how our behaviours can leave lasting impressions. Hear a personal story that highlights the impact of negativity and gain some practical advice for keeping things positive when it matters.

Read More