
Unboring Your Brand
Unboring Your Brand is the podcast where small business owners, entrepreneurs, and creatives learn how to breathe new life into their personal brands and make a lasting impact in today’s crowded market.
Hosted by Zoë Wood, the founder of Video Confidence Coach, this show is all about connecting the dots between personal branding, marketing, and video to help you stand out, shine, and show up with confidence.
Find what you’re looking for 👀
Categories
- Accessibility
- Audience Engagement
- Business Development
- Community Building
- Confidence On Camera
- Content Creation
- Ethical Marketing
- Marketing Strategy
- Mindset + Motivation
- Personal Branding
- Podcasting
- Small Business Growth
- Tech + Tools for Creators
- Tech Tools
- Video Marketing
- Visibility & Promotion
- Visibility + Promotion
- Work From Home
049 My Business Identity Thief 💰👤
Imagine getting calls from confused clients asking about a workshop you never ran—because someone else is using your business name! In this episode of the Unboring Your Brand Podcast, we break down what to do when a copycat business pops up, how to protect your brand, and why civility (even when you’re fuming) is key to resolving business identity mix-ups.
048 Stop Letting Templates Ruin Your Videos
Rigidly sticking to templates can stifle creativity, but bending (or even breaking) them to suit your unique needs can make all the difference. In this episode, we explore how to make marketing and content templates work for you rather than against you, ensuring they support rather than restrict your personal brand growth.
047 Your Strong Personal Brand Playbook
Your personal brand isn’t just about you—it’s about how you show up for your audience, clients, and industry. In this episode, we dive into the five key elements of a strong personal brand: authenticity, a clear message, visual consistency, value-driven content, and visibility, so you can craft a brand that stands out while staying true to who you are.
046 Marketing Burnout Signs + Fixes
Marketing your business should fuel your growth, not drain your energy, but when burnout hits, it can feel impossible to stay consistent. In this episode, we break down the signs of marketing burnout, why it happens, and most importantly—how to prevent it before it takes over your business and mental wellbeing.
045 Who Is Video Confidence Coach
Discover how the Video Confidence Coach helps women and non-binary business owners embrace video and marketing to amplify their personal brands. From strategy development to on-camera confidence building, learn about the comprehensive services and passion behind transforming marketing into a tool for empowerment.
043 2030 Digital Marketing Predictions
In this episode, we explore the evolving landscape of digital marketing by 2030, tackling the rise of internet privacy, the growing reliance on AI tools, and the impact of sustainability on consumer expectations. Gain insights into how these trends could reshape marketing strategies and what steps to take now to prepare for this future.
041 Hybrid Webinars - What, When, Who, Where, How?
Hybrid webinars combine live interactions with pre-recorded presentations to create engaging and flexible events. Learn how to incorporate this innovative format into your business, streamline your efforts, and connect with your audience in impactful ways.
039 Your Logo Is Not Your Personal Brand
Personal branding is more than a simple logo – it’s a collection of visual and emotional elements that make your brand recognisable and relatable. Tune in to understand how a consistent brand identity, from colours to messaging, can connect with your audience and support your growth.
038 Professionalism In Your Networking
In this episode, we dig into what it really means to be professional in networking environments and how our behaviours can leave lasting impressions. Hear a personal story that highlights the impact of negativity and gain some practical advice for keeping things positive when it matters.
032 Haters, love lists, and YOUR people.
This episode tackles the often gritty reality of handling online hate and criticism, particularly when stepping into new endeavors or public platforms. Discover practical advice on maintaining your focus and integrity amidst unwanted comments and online negativity.
030 Why I’m Doing Weekly Podcasts Again
Dive into the intricate world of personalized marketing plans using live streams, podcasts, and multi-platform content in this enlightening episode.